Amazon launches two new Kindles - including a child-friendly version

Amazon, the online retail giant, has announced a complete relaunch of its tablet computer and e-reader devices, including a special child-friendly version of their Fire HD tablet. The Seattle-based firm revealed two new versions of their e-reader device - the Kindle - will start shipping in October, as well as a new Fire HDX tablet that is designed to compete with the iPad Air. The announcement in New York completes an impressive round of hardware news from the e-commerce firm, after already confirming plans to bring both their TV streaming box, Fire TV and the company’s first smartphone - the Fire Phone - to the UK for the first time.

Fire HDX combines excellent hardware with exclusive features from Fire OS4 including Firefly, the Mayday button, Family Library, ASAP and more.

Amazon senior vice president of devices David Limp

The new range of Fire HD tablets come in two sizes and five colours, but the most interesting aspect of Amazon’s smaller tablet is the introduction of the Kids Edition. This unique version of the tablet runs a simplified mobile operating system that is icon-based designed for younger users to take advantage of apps and other media.