Situation vacant… but only if you can translate the coded job advert!

A new social media platform has found an innovative way of attracting the right kind of prospective employee to its company - writing the job listing entirely in code. Woto, a recently-launched web publishing space, is placing the computer code advert for a creative designer in national newspapers and on job listing websites from September 25 in an effort “to separate the wheat from the chaff”. The move comes less than a month after coding was introduced into the national curriculum in England by the UK government and comes at a time when the discipline is increasingly breaking into the mainstream.

We really believe in the government initiatives to get people coding.

Ian Collins, co-founder and CEO of Woto

Ian Collins, co-founder and CEO of Woto, claims that a standard job advertisement would not have been as effective for the role, a sentiment echoed by Woto’s chief technology officer and co-founder Ekin Caglar. “As a company embracing the future, we want to employ young people who can ‘talk our talk’ but also learn and develop at the same rate as the technology around us,” Caglar said. Unscrambling the code for the company’s job listing, it reads: “Woto’s creators are after a savvy tech/digital intern, to help them make Woto whirl over the next few months. The role would be a varied one and enable you to hone your skills in a number of areas, from copywriting to coding.”

Woto’s creators are after a savvy tech/digital intern, to help them make Woto whirl over the next few months. The role would be a varied one and enable you to hone your skills in a number of areas, from copywriting to coding.

Microsoft’s Steven Mulligan