Harvard scientists successfully transferred the first scent from Paris to New York on Tuesday morning via an iPhone app. The champagne and passion fruit macaroon-scented message was transferred via a new communication platform called the oPhone. It works like this: A custom-made app allows you to take a photo of something and “tag” it with a few aroma notes (from more than 3,000 scents). These smells are transferred via a pipe-like smelling station called an oPhone Duo and are controlled by an iPhone app called oSnap.
oPhone introduces a new kind of sensory experience into mobile messaging, a form of communication that until now has remained consigned to our immediate local experience of the world.
David Edwards, a Harvard professor
When you send an oNote, your recipient will click a link that leads him to a photo, as well as the specific aromatic notes you have chosen. When connected to the oPhone Duo, the hardware piece, it’ll emit slight scents from two separate pipes to be smelled in conjunction with the message.